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Promotional Mailers | Self Mailers | Continuous Multiple Part Mailers


The paper used for mailers will vary for each different type of mailer. One requirement that is consistent with all types of mailers is that the finished mailing piece must meet the minimum thickness requirement set up by the United States Postal Service. The minimum thickness is 0.007 inches. Shown below are some of the common types of paper used for the different types of mailers.

Promotional Mailers

Promotional mailers are manufactured on many different types of paper. Determining the best paper to use will depend on the purpose of the mailer, the quality desired, the project budget, finishing processes and mailing requirements. Listed below are some of the common types of paper used for promotional mailers.

Type

Common Weights

Options

Bond

20 lb., 24 lb.

Available in white and colors.

Offset

50 lb., 60 lb., 70 lb.

Uncoated and coated with a gloss, dull or matte finish. Uncoated available in white, ivory and cream. Coated available in white.

Opaque Offset

60 lb., 70 lb., 80 lb.

Available in white.

Bristols

57 lb., 67 lb., 80 lb.

Available in white and colors.

Text

60 lb., 70 lb., 80 lb.

Available in white and colors. Text is also available with textured finishes such as laid and linen.

Cover

65 lb., 80 lb.

Uncoated and coated with a gloss, dull or matte finish. Uncoated available in white and colors and textured finishes. Coated available in white.

There are many papers available for your promotional mailers. If you have a special paper
request, consult with your supplier for availability.

For more details to help you select the right paper for your project, see Materials - Paper.

 
Self Mailers

Some self mailers are limited to the type of paper that can be used due the limitations of the imprinting equipment and the folding and sealing equipment. The laser cut sheet mailers must use laser compatible paper. Be sure to check the limitations of the processing equipment. Listed below are the common types of paper used on self mailers.

Type

Common Weights

Options

Bond

20 lb., 24 lb.

Available in white and colors.

Laser Bond

20 lb., 24 lb.

Available in white.

MICR/OCR

24 lb., 28 lb.

Available in white and is MICR, OCR and laser compatible.

Text

60 lb., 70 lb., 80 lb.

Available in white and colors.

Tag

100 lb.

Available in white and manila.

Index

90 lb., 110 lb.

Available in white.

For more details to help you select the right paper for your project, see Materials - Paper.

 
Continuous Multiple Part Mailers

Continuous multiple part mailers are generally constructed of the same type of paper used for other continuous forms. See Continuous Forms - Paper. They are most commonly made up of bond, ledger and carbonless paper. They are constructed of all bond or a combination of bond and carbonless. The paper stock is generally white in color. Listed below are some of the common types of paper used for continuous multiple part mailers.

Type

Common Weights

Options

Bond

12 lb.

Generally used as one of the parts of the internal form that is being sent in the mailer.

Bond

15 lb., 18 lb.,
20 lb.

15 lb., 18 lb. and 20 lb. weights are all used on various parts of the mailer. They are used for the fly sheet, the front and back of the envelope, the individual parts of the internal form and the return envelope.

Bond

24 lb.

24 lb. bond is generally used on the same parts as the 15 lb., 18 lb., and 20 lb., except it is not often used as the fly sheet. When used as one of the top parts of the mailer it could make imaging to the other parts more difficult.

Ledger

24 lb.

Same as 24 lb. bond.

CB - Coated Back

15 lb.

Used as the top of the envelope which will transfer an image to the form inside, which would have to be a CFB or a CF stock. It could also be one of the parts of the internal form inside the envelope.

CFB - Coated Front & Back

14 lb.

CFB would be used as one of the parts of the internal form.

CF - Coated Back

15 lb.

The last part of the internal form would be CF if the form was carbonless. If the internal form was a single part form and the top of the envelope was CB stock, CF would be used. Also, if the mailer was only a two part and the top was CB stock, CF would be used on the back part of the mailer.

Self Contained

14 lb.

Self contained can be used to create an image on the face of any part where traditional options are not available. The image is created by impact so carbon or other image transfer methods are not necessary. The disadvantages of self contained is that it images upon impact, creating a potential for unwanted markings.

For more details to help you select the right paper for your project, see Materials - Paper.

Note: If it is important that the reverse side of your mailer does not show through to the other side or that the information on the part below does not show through, be sure to select a paper that is thick enough or has the opacity to prevent show through. Blockouts can also be used to assure confidentiality of content.

 


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